june
23
Jun
Digital Marketing is an embracing skill for all types of Students

In my daily experiences, I come across many students who want to pursue a career in Digital Marketing. The students generally come with the queries like, “Which stream is ideal for learning Digital Marketing skills? How can Digital Marketing beneficial for students? What the career future perspective of Digital Marketing?” Today I would like to […]

Posted in: Digital Marketing Careers,
Digital Marketing isn’t an additional skill; it’s a necessity…
22
Jun
Digital Marketing isn’t an additional skill; it’s a necessity…

Everyone is talking about digital marketing, from students to job seekers, housewives to entrepreneurs and so on.  Currently, Digital Marketing is a finding a place in the marketing plans of the big brands as well as small business enterprises. The marketing strategies for promoting and advertising the brands have changed a lot in the recent […]

Posted in: Digital Marketing Tips,
How can Digital Marketing help to get a highly paid job-
21
Jun
How can Digital Marketing help to get a highly paid job?

Digital Marketing is one of the “Top 5 Professions” as it is in huge demand by the entrepreneurs as well as job seekers. Why not? I mean look around you, everything is so digital and online. Your every minute is trapped to the various links on the internet. You manage your relations on Facebook and […]

Posted in: Digital Marketing Careers,
interview series (3)
20
Jun
An Interview Session with iShippo’s Founder – Karma Bhutia

Karma Bhutia is the founder & CEO of iShippo – His ethnic roots are in Sikkim – (Yes – the 1st state in the country to be certified organic) and now He is based out of Bangalore. He studied & grew up in the hills with fresh mountain air. HIs journey has been truly travel-worthy. […]

Posted in: Digital Marketing Interviews,
blog
19
Jun
How can digital marketing help startups?

Talking about startups, the few things that come to your mind while thinking are how to manage to start your own venture, shortage of funds, bigger aim and lots of challenges. The biggest challenge for any startup is to create their unique identity, customers, and prospects. Some of biggest questions come that follow are how […]

Posted in: Digital Marketing for Start-Ups,
interview series Nivesh Jain (1)
17
Jun
1
An Interview Session with one of the leading Digital Marketing Head – Nivesh Jain

Nivesh Jain is an experienced marketing professional, who has been working in digital marketing since 2009. Over the years, he has worked with various brands, corporates, and startups, across diverse sectors and industry verticals. Nivesh specializes in digital strategy and has led the launch of numerous brands on digital media.   Let’s know more about […]

Posted in: Digital Marketing Interviews,
interview series Kapil Gupta
15
Jun
An Interview Session with CEO of OMLogic Consulting Pvt Ltd – Kapil Gupta

Kapil Gupta is a globally sought-after thought leader, speaker, and consultant on social media and customer engagement. He is the Founder & CEO of OMLogic Consulting Pvt Ltd, one of India’s leading online & social media agencies. Kapil has been an avid speaker on Social Media, Entrepreneurship & Leadership, both in India & internationally. He loves spending […]

Posted in: Digital Marketing Interviews,
5 (2)
14
Jun
Why should Students learn Digital Marketing?

It’s almost the middle of the year and all the board’s results like CBSE, ICSE, SSC and others have come. This is the crucial time where students juggle to take admissions in the reputed colleges as per their choice and look for extra Skill Enhancing Programs to prepare themselves for the challenging future. Being a […]

Posted in: Digital Marketing Careers,
interview series (1)
13
Jun
One-o’-One Chat with ScoopWhoop Blogger – Devika Sahni

A candid chat with an Avant-garde and talented blogger of ScoopWhoop who has expertise in Bollywood and loves to give a factious voice to her thoughts and trends out there. She has grown up aspiring to be in the Media Industry because it looked like a platform where she can channel her creativity. This passion […]

Posted in: Digital Marketing Interviews,
Young enter
09
Jun
How can Digital Marketing help Young Entrepreneurs?

In the era of digitalization, the businesses are doing the best they can do to be in the race. The Entrepreneurs are making every effort to achieve the growth and success of their businesses. However, there are many new young entrepreneurs who start their new ventures with full passion and ambition however they are not […]

Posted in: Digital Marketing for Start-Ups,
pro
08
Jun
Why should Managers learn Digital Marketing?

Each business or company needs a person who can manage all the work and give the best results as per plan. A manager is a good figurehead personality who reinforces the mission and vision of an organization. He/she performs different roles such as interpersonal, informational, decisional and marketing roles. For a company success, a manager […]

Posted in: Digital Marketing Careers,
mbA
07
Jun
2
MBA or Digital Marketing, Which one is best for students?

You have just graduated and want to pursue higher education for your career. Looking for a Richie rich pay future however very confused what to choose next? Generally, 90 percent of student population thinks MBA is the most suitable and best option for higher education. But if you have done real research then you must […]

Posted in: Digital Marketing Careers,
jun 3
06
Jun
What are the most effective ways to promote a blog?

Blogging is a very common term you heard these days. This is the easiest and safest medium to share your views and opinion both personal and professional across the globe. Many of enthusiasts share their passion for travel, food, fashion, etc. and earn money out of that. Anyone can be a blogger, you don’t need […]

Posted in: Digital Marketing Tips,
2 (3)
05
Jun
What is the role of mobile marketing in business?

As people are more inclined towards digital technology and their life revolves around smartphones only, it has become high time to understand the importance of mobile marketing for business perspective. It is the modern necessity that small and large businesses need to have a significant mobile presence in the market. People prefer to check any […]

Posted in: Mobile Marketing,
May blogs 4
03
Jun
How has Digital Marketing changed Marketing?

Since 10 years, there has been a tremendous evolution in the era of marketing due to exceptional growth in Digital Marketing and no wonder if one is not on the same path, you’ll be left behind. The scope of the internet is vast and it has brought a significant change in many industries. As the […]

Posted in: Digital Marketing News,
7 (1)
02
Jun
1
What is Email Marketing?

Email has become one of the most important and popular forms of communication these days. Whether you need to send a personal or professional mail, both have its own importance. It was estimated 90 trillion emails was sent in 2010 out worldwide and ever since that it has been increasing day by day. These numbers […]

Posted in: Email Marketing,
5 (1)
01
Jun
1
What is Social Media Marketing?

Social Media is one of the prominent creations happened in our lives. It is the easiest and entertaining way to stay connected and show off to the world about what’s happening around you. For instance, Facebook is a marvelous entertaining social networking site that allows for sharing updates, photos, joining events and communities, and the […]

Posted in: Social Media Marketing,
May blogs 2
31
May
2
How is Digital Marketing both an Art and a Science?

Marketing has been evolving since many ages as per people’s requirements and trends. This evolution has brought the latest trend and gaining lots of popularity among businesses and marketers, which is Digital Marketing. It is the type of technology-based marketing that helps business to promote and advertise the products and services to target masses through […]

Posted in: Digital Marketing News,
4 (1)
30
May
What is Affiliate Marketing?

Whenever you read an article for online services and digital marketing, you always come across a term known as Affiliate marketing. Bloggers and digital marketers who are into online marketing are well aware of this term, however, those who are new to digital marketing or online marketing might not know what affiliate marketing is and […]

Posted in: Affiliate Marketing,
interview series
29
May
An Interview Session with Digiperform’s Ex-trainee- Samiksha Jain

An open chat with Digiperform’s Ex-trainee and Yo Womaniya! Blogger – Samiksha Jain. Read on the complete session where she has shared her venturesome path as a blogger and experiences of Blogging World.   Yo Womaniya, So what’s the secret behind such a “Yo” name? Ans. Yo is the slang word referring to any Women’s […]

Posted in: Digital Marketing Interviews,
3 (2)
29
May
What is blogging and how to promote a blog?

In our regular day to day life, while surfing, we come across many posts and articles where people share their personal views, day to day information, educational entries and much more. While reading them, many of readers also feel that they should try their hand over the same and share views with the world. Blogging […]

Posted in: Digital Marketing News,
1 (3)
25
May
What is Mobile Marketing?

You might have noticed dozen of messages promoting the brands and campaigns regarding sales, new launches, and upcoming products on mobile messages. Mobile Marketing has come as the most happening trend across marketers whenever they want to target interested audiences. As most of the internet users are on smartphones, it makes easier to target them […]

Posted in: Mobile Marketing,
May blogs 3
24
May
3
What is the future of Digital Marketing?

With the incline shift of population towards digital medium, it is proven that there will be like more than 465 million internet users in India itself by June-2017 and with that deep increase, marketers are expected to take full control of the customer experiences and requirements in the coming years through digital devices itself. What […]

Posted in: Digital Marketing News,
May blogs 1
10
May
7
Why is Digital Marketing trending in 2017?

In this pace world where digitalization has become a fever for livings, Digital Marketing has evolved tremendously because of same curiosity and trends followed by millions. People who are into marketing and looking for it are well aware of the fact that Digital Marketing has taken over all the fields of businesses and companies that […]

Posted in: Digital Marketing News,
2 (2)
06
May
2
Role of Content in Digital Marketing

Content and Marketing are like partners and go hand-in-hand in business success. Where Content is considered as King, Marketing is taken as Queen. So, what is Content? Content is anything that is expressed through some medium as speech, writing or various arts. Content is both information as well as communication. In marketing, content is the […]

Posted in: Content Marketing,
7
05
May
4
Why is Content called as King of the Marketing?

Those who know about Digital Marketing and have been reading about the same must be well aware of the term “Content”. And, when we read about the content, we always come across slang, “Content is the King of the Marketing”. What made content as the king of the marketing? Why is it so important in […]

Posted in: Content Marketing,
6
04
May
4
How to work as a Freelancer in Digital Marketing?

Marketing is searing in all new digital ways. Whosoever needs anything, can find out on digital devices which make it more vital to justify the epitome of Digital Marketing. Digital Marketing is a set of tools and strategies that help companies to promote brands and products on the internet with the help of digital mediums. […]

Posted in: Digital Marketing Tips,
5
03
May
How to Improve Social Media Skills in Business?

Social Media has become the essence of living style for today’s generation which gives brands and business enough space to target the nerves of social media users through digital ways. Now, Social Media Marketing is the valuable strategy of businesses which help to gain traffic or attention through social media sites. Where Facebook helps to […]

Posted in: Digital Marketing Tips,
4
02
May
1
How can Digital Marketing help in Career?

By now you must have seen multiple of Video Campaigns, Web Banner Ads, Mobile Apps and informative Blogs quite often whenever you surf the Internet. As the world is getting digitized in every way, Digital Marketing has become a boon for the marketers. It is the most cost effective, flexible and convenient, and result-oriented technology […]

Posted in: Digital Marketing Tips,
3 (1)
01
May
1
Why should the Small Businesses consider Digital Marketing?

Starting a new business has always been a roller coaster ride for the businessman. It takes lots of patience, planning, and investment at the initial stage. However, all the patience and money go in vain if they are not properly planned as per the market trend and business requirement. Marketing has been tremendously evolved in many […]

Posted in: Digital Marketing News,