To take ahead an image of philanthropist or serve the deprived people, Facebook founder, Mark Zuckerberg, through Facebook for business recently introduced a “donate now button” and by then, it will be offered to only nonprofit NGOs. They may add “Donate now” a call to action button on pages and also link ads for donations. The new feature “donate now” is merely for NGOs not for common users yet, but soon will be, company said. It will be an identical as Facebook shop now, book now and learn more.
This initiative will aid NGOs across the world to reap necessary fund for their causes and the philanthropist might want to support any social cause may extend his/her support with ease.
However unlike 2013, this time Facebook has tried to detach himself from donations, because as you make click the button” donate now” you might get alert “Not affiliated or endorsed with Facebook, and soon route contributor to your site, wherein you may take or continue the contribution process. In other words, the “donate now” would work as a link whose duty is merely to redirect donors to your page.
Earlier, Mark Zuckerberg of Facebook had extended his support to African countries which gone through serious Ebola crisis and donated himself $million dollar to fight with Ebola. Thereafter, Facebook has raised nearly $17 million in order to make available requisite medical aid to Nepal Earth quake victims.
Almost on regular basis each one of us might have seen Facebook post requesting you to help some cause or please donate blood etc. So what if you donate a single rupee of dollar, it will of course create a difference.
Thus, this initiative of Facebook will obtain donations to NGOs at just one click of a button. And not only help NGOs to search out for more donors but propel them to make contribution according to their wish. Now, Each non-profits organizations would be optimistic and make their Facebook page for generating funds.
Hence, this step of Facebook will instill motivation amid NGOs and further facilitate them to spawn funds and carry on with community service.
“Every day, people use Facebook to lift up awareness and support the cause for about they are concerned and to motivate others to do the same. We’re inspired by how much good comes from these connections, so we’ve added ‘Donate Now’ calls-to-action on Pages and link ads to make those connections easier than ever”, said Facebook spokesperson.