How Fjordland boost sales by switching to Facebook from TV & banners: Decoded
Sneak Peak: Read this case study to know how a food brand boosted its website traffic and sales with just one-third of the budget by switching to Facebook from TV & banners Company: Fjordland Industry: Food & Baverages Tool Used:...
How Frooition cuts marketing costs by 65% through smart SEM: Decrypted
A sneak peek of the complete story: The Brand: Frooition Frooition’s objective behind conducting search engine marketing campaigns The web design firm’s strategy for search engine marketing The Success: 21% rise in conversion; 65% decrease in overall costs; 98% increase...
How Hiranandani Developers Used Social media to reach over 7 lakhs users
A sneak peek of the complete story: The Brand: Hiranandani Developers The real estate brand’s objective behind social media marketing Hiranandani Developers strategy for social media marketing The Success: 7,46,282 users with 81,297 actions o Facebook and 51,277 users with...
How KitKat Used Instagram and amplified its ad campaign among the target market
A sneak peek of the complete story: The Brand: Nestle KitKat KitKat’s objective behind using Instagram KitKat’s strategy for Instagram marketing The Success: 42-point rise in ad recall and 6-point rise in message association The Brand: Nestle KitKat Nestlé is...
How Chobani Used Paid Search Advertising to boost sales by 9%
A sneak peek of the complete story: The Brand: Chobani The objective behind paid search campaign Chobani’s strategy for paid search The Success: 9% increase in yogurt sales and a 1.3% lift in market share Words by Chobani Chief Marketing...
How M&S achieved 6% sales boost through Website Optimization?
A sneak peek of the complete story: The Brand: Marks and Spencer (M&S) The Challenge: Amplify shopper engagement through web optimization The Approach: Employing a more agile strategy of continuous short-term testing The Result: 6% uplift in sales Words by...
Flipkart Big Billion Day! Was it really a Big, Hard Scam Day?
As one of the most prestigious market leader in the ecommerce industry, Flipkart redefined the word ‘big’ in many ways on 6th October 2014. Nothing of this scale was witnessed before where on one side it received a lot of...