Writing a Marketing Proposal? Follow These 5 Steps
Writing an effective marketing proposal can be challenging. As marketing results are rather difficult to track, it can be complicated to determine the true return on investment of any marketing approach. A marketing proposal (digital and traditional) allows you to...
Customer Experience Marketing: 6 Best Practices
A customer’s experience with your company and brand never stops because your business consistently delivers experiences with each interaction and touchpoint. However, the question is whether it is an experience that moves prospects and customers closer to purchase or away...