#5- Pick a niche
If you’re on social media just blogging and posting about everything and anything then people will struggle to find a reason to follow you or relate to you. You need to hone your target market. Be specific about what you are about. But also, be honest. It will be easy to tell if you are faking it. Pick a niche that you actually have a passion in. For example, if you have a passion for cooking or for food, then start a food page. You can post your own recipes, cooked meals, or post photographs of meals you’ve had at restaurants.#4- Design your page
Your page is your identity. Really it is the first thing users see once they click on your profile. Try to design your page to be unique and fit your personality. Go for a specific post pattern, or opt for a page mural. Tap into your creative imagination and have fun with it.#3- Pick a Cool and Catchy name
The most successful social media influencers have a catchy name that nails the target of their page and their brand. For example, if you are a food blogger with an extravagant and creative page, a cool and catchy social media handle or name would be @ExtraSauce. A name is a fun and useful way to give your followers a sneak peek into your personality, and what your page is about. It is also a good way to create some buzz and has your name thrown around, especially if it’s catchy!#2- Post Regularly
Once you find that your page has started rolling it’s important to continue to water that seed. Never rest on your laurels. Social media is all about momentum, regularity, and longevity. You want to keep your audience interacted and not have them go a long time without hearing or seeing from you.#1- Create Unique Content
Finally, a sure-fire way to stand out, and gain a lot of followers is to create unique content. You don’t want to just copy and paste the content you see on pages similar to yours. Try to create content that is meaningful and unique to you. That way your fans will prefer your page instead of others. Standing out by being yourself is the best way to ensure you grow your brand and your following. Also Read:How To Become An Ideal Social Media Influencer?
How To Create Your Influencer Marketing Strategy On Social Media?