Let’s just admit it, every now and then we’ve all paused to admire a stunning visual that appeared on the screen through our endless pursuit of scrolling. From those cute cat or dog videos to prominent brands, everyone is vying for the attention. The point is no one is oblivious to the charm of visual content nowadays. This is why more and more businesses are jumping into the bandwagon of social media videos to promote their products and services. According to stats, videos generate 1,200x more shares than images and text combined. So, if you’re still having second thoughts about tapping the potential of social media videos, then this stat should serve as a wake-up call.