If you are in the process of finding a responsive Instagram widget for your website, then you have landed at the right place.
First of all, we would like to say Well done! You have done a great job by planning to embed an Instagram widget on your website.
This strategy comes with a lot of advantages. It works extremely well to increase the engagement level of your visitors on your website. Your brand’s website is the first and the most crucial marketing touchpoint and works like the representation of your brand.
Embedding an Instagram widget makes your website lively and increases the dwell time of your visitors.
Even though the internet is flooded with various options suggesting the best Instagram widget tool, there are a few things that you need to consider and remember while shortlisting the perfect Instagram widget.
But before that, it is important to understand the definition and significance of the Instagram widget.
Let’s get started!
What Is An Instagram Widget Tool?
In simple terms, an Instagram widget can be referred to as a tool that can be used by the user to display Instagram feeds on your website. If you wish to embed Instagram feeds on the website, embedding one post at a time is quite a hectic and time-consuming process. Using an efficient Instagram widget tool, you can seamlessly integrate all your content on your website without having to complete the process manually. An Instagram widget enables you to collect content using specific hashtags, mentions, handles, etc., and embed it on your website in an attractive and appealing way. This strategy is widely being adopted by brands and businesses as it helps them to increase the dwell time of their visitors, build social proof of the brand, decrease the bounce rate of the website, and for SEO benefits. Now that you are familiar with an Instagram widget and its significance, keep reading to find out the things to consider when shortlisting your perfect fit. Also Read: 5 Instagram Marketing Mistakes That Marketers Should AvoidWhat To Consider While Shortlisting An Instagram Widget Tool
Features & Workability
Always make sure that the platform you choose has additional features that help you collect, curate, and embed powerful content from Instagram in the form of an Instagram widget. Look for Customization options that the platform offers, and advanced moderation panel for content moderation, insightful analytics to track the overall performance of the Instagram widget, and a robust back support team for assisting. The platform must offer extra functionalities like API access, Custom CSS, and profanity filters for a more frictionless experience.Easy Interface
Another major point to keep in mind while selecting an Instagram widget tool is to look for an option that offers an easy-to-use interface. Make sure the platform is easy to set up and does not require any technical skills or prior coding experience. An easy-to-use platform will perform the needful quickly, effectively, and efficiently as compared to other platforms that come with a complicated interface.Automatic Updates
Make sure that the platform you select offers instant automatic updates post embedding the content on the website. The content must get updated every time there is a new feed on the social media platform. Updating content manually is a long process and quite tedious as Instagram allows its users to post only one post at a time. On the other hand, an Instagram widget tool picks unlimited feeds at a time and embeds them into your website.Consider The Pricing & Plans
An important thing to be kept in mind while selecting a platform is to consider the pricing and plans of the tool. There may be many other tools that offer similar features but are highly different in terms of their pricing. Moreover, make sure you shortlist a plan that suits your marketing requirements. Many tools offer a limited-time free trial to the users to try out the platform, explore the features and responsiveness of the platform and upgrade to a premium plan later. However, make sure that you explore the plans and have a look at the features offered and upgrade to suit your marketing needs and requirements.Responsiveness & Speed
Shortlist a platform that offers an uninterrupted and smooth user experience to the platform users. A responsive platform will complete the process easily without any hindrances and interruptions while accessing the tool.Closing Note
Displaying Instagram feeds on the website is the latest trend that has exploded in popularity due to its amazing benefits. Apart from enhancing the overall look of the website, this strategy works wonderfully to help you attain the aforementioned benefits that are extremely crucial for the success of your business. We are sure that you are now thoroughly convinced to embed an Instagram widget on your website. Just make sure that you consider these points before finalizing the perfect platform.
