The internet is flooded with the written word. While sites use photos to enhance their content, the writing is the star of the show. Or it should be. Too often, sites use poor content that is full of errors or incomplete information. Nothing will drive traffic AWAY from a site faster than poorly written content. Of course, when it comes to ranking on search engines, the writing itself takes a backseat to optimization. The best content is a mix of both – well-written content and optimized for SEO. There are blogs for every topic imaginable. Business blogs, such as bullpreneur, can set you on the right path for creating the best content.