Mobile marketing is one of the most popular methods of marketing of this millennium; all because of its wide reachability and efficiency. In India, where more than 370 million of the population is using smartphones, it makes easier for businesses to use a wide range of targetting through digital marketing strategies. “One day, Mobile marketing would win over all the methods of online marketing.” This was well forecasted by one of the growing digital entrepreneurs who believed that for businesses, mobile would become the ideal source to stay connected with their customers all the time. From mobile check-ins to messages, emails to social media platforms, mobile would become another member of the family. Therefore, businesses, in turn, would need the right mobile marketing strategy to make most of it. This post is purely dedicated to the entrepreneur – Venkatesh C.R. from Tamil Nadu who recognized the importance of mobile marketing in his early years. Currently, he is operating digital marketing company (Dot Com Infoway) of his own; benefitting all the small businesses in need.